Bright Fire Energy was born right here in Whitecourt. We're your neighbours - and we're building an energy company that gives back to the community we call home.
Bright Fire Energy was founded in Whitecourt in 2018 because we believed our town deserved an energy provider that actually cared about the community. Not a call centre in Calgary or Toronto - but real people living on the same streets, shopping at the same stores, and cheering for the same teams.
Whitecourt has always been an energy town. From forestry to oil and gas, our economy runs on hard work and natural resources. We figured: why shouldn't our electricity and gas retailer be local too?
We’re based right here in Whitecourt. When you call us, you're talking to someone who probably saw you at the Whitecourt Wolverines game last week.
In Alberta's deregulated energy market, you choose who you buy your electricity and gas from. Your local utility still delivers it - we just provide a better price.
Electricity in the Whitecourt area is distributed by ATCO Electric. They maintain the power lines, handle outages, and read your meter. You can choose any licensed retailer (like Bright Fire) for the actual energy commodity - and switching doesn't affect your service.
ATCO Electric outages: 1-800-668-2248
Natural gas delivery in Whitecourt is handled by ATCO Gas. They maintain the pipelines and ensure safe delivery to your home. Choosing Bright Fire as your gas retailer means you get competitive fixed or variable rates while ATCO continues to deliver gas as usual.
ATCO Gas emergencies: 1-800-511-3447
As a Whitecourt-based company, we put our money where our mouth is. 10% of our profits go to local community initiatives - because this town gave us our start, and we want to give back.
Whitecourt-born. Alberta-wide. Switch in about 4 minutes.
Enroll NowOr call us local: (780) 779-7188