{
  "series": "Alberta Energy Market Report",
  "publisher": "Bright Fire Energy (a trade name of Sponsor Energy Inc.; electricity Licence #343969, natural gas Licence #343970, Province of Alberta)",
  "issue": 9,
  "issue_url": "https://brightfire.ca/blog/market-report-2026-11-10/",
  "archive_url": "https://brightfire.ca/blog/market-report/",
  "published": "2026-11-10",
  "week_start": "2026-11-02",
  "week_end": "2026-11-08",
  "units": {
    "price": "cents per kWh unless stated ($/MWh divided by 10)",
    "demand": "MW (Alberta Internal Load)",
    "index": "CAD, energy charge only"
  },
  "aeso": {
    "avg_30_day_c_per_kwh": 4.2,
    "avg_30_day_cad_per_mwh": 42.05,
    "avg_30_day_window": "2026-10-10/2026-11-08",
    "avg_30_day_prior_reading_c_per_kwh": 5.26,
    "week_avg_c_per_kwh": 1.65,
    "prior_week_avg_c_per_kwh": 8.59,
    "week_low_day": {
      "date": "2026-11-08",
      "avg_c_per_kwh": 0.04
    },
    "week_high_day": {
      "date": "2026-11-04",
      "avg_c_per_kwh": 3.34
    },
    "week_highest_hour": {
      "date": "2026-11-04",
      "hour_ending": 9,
      "cad_per_mwh": 90.87
    },
    "hours_at_zero": 40,
    "prior_week_hours_at_zero": 0,
    "hours_at_or_above_100_cad_per_mwh": 0,
    "prior_week_hours_at_or_above_100_cad_per_mwh": 20,
    "week_peak_ail_mw": 11492,
    "week_peak_ail_time": {
      "date": "2026-11-05",
      "hour_ending": 19
    },
    "prior_week_peak_ail_mw": 11627,
    "prior_week_peak_ail_time": {
      "date": "2026-10-28",
      "hour_ending": 18
    },
    "week_avg_ail_mw": 10803,
    "prior_week_avg_ail_mw": 10897,
    "daily": [
      {
        "date": "2026-11-02",
        "weekday": "Monday",
        "avg_c_per_kwh": 2.92,
        "min_c_per_kwh": 1.36,
        "max_c_per_kwh": 4.7,
        "peak_ail_mw": 11425
      },
      {
        "date": "2026-11-03",
        "weekday": "Tuesday",
        "avg_c_per_kwh": 2.01,
        "min_c_per_kwh": 0.25,
        "max_c_per_kwh": 4.06,
        "peak_ail_mw": 11189
      },
      {
        "date": "2026-11-04",
        "weekday": "Wednesday",
        "avg_c_per_kwh": 3.34,
        "min_c_per_kwh": 1.1,
        "max_c_per_kwh": 9.09,
        "peak_ail_mw": 11256
      },
      {
        "date": "2026-11-05",
        "weekday": "Thursday",
        "avg_c_per_kwh": 1.03,
        "min_c_per_kwh": 0.0,
        "max_c_per_kwh": 1.5,
        "peak_ail_mw": 11492
      },
      {
        "date": "2026-11-06",
        "weekday": "Friday",
        "avg_c_per_kwh": 0.65,
        "min_c_per_kwh": 0.0,
        "max_c_per_kwh": 1.46,
        "peak_ail_mw": 11388
      },
      {
        "date": "2026-11-07",
        "weekday": "Saturday",
        "avg_c_per_kwh": 1.53,
        "min_c_per_kwh": 0.0,
        "max_c_per_kwh": 7.61,
        "peak_ail_mw": 11027
      },
      {
        "date": "2026-11-08",
        "weekday": "Sunday",
        "avg_c_per_kwh": 0.04,
        "min_c_per_kwh": 0.0,
        "max_c_per_kwh": 0.46,
        "peak_ail_mw": 11358
      }
    ],
    "month_to_date": {
      "month": "2026-11",
      "through": "2026-11-08",
      "avg_c_per_kwh": 2.8,
      "hours": 192
    }
  },
  "rate_of_last_resort": {
    "valid_until": "2026-12-31",
    "source": "Utilities Consumer Advocate default rates table",
    "zones": [
      {
        "zone": "EPCOR Energy Alberta / FortisAlberta areas",
        "wires_area": "EPCOR Distribution and FortisAlberta service areas (Edmonton and most FortisAlberta franchise communities)",
        "rolr_c_per_kwh": 12.01
      },
      {
        "zone": "ATCO Electric areas",
        "wires_area": "ATCO Electric service area (much of northern and eastern Alberta)",
        "rolr_c_per_kwh": 12.02
      },
      {
        "zone": "Calgary (ENMAX Power wires area)",
        "wires_area": "ENMAX Power distribution area (Calgary)",
        "rolr_c_per_kwh": 12.06
      }
    ]
  },
  "bright_fire_1yr_fixed_c_per_kwh": 7.99,
  "alberta_bill_index": {
    "definition": "600 kWh x rate, energy charge only. Excludes delivery and transmission charges, administration fees (Bright Fire: $9.99/month), rate riders, other fees and GST. Fixed prices only; the variable example is in plain_english.",
    "kwh": 600,
    "zones": [
      {
        "zone": "EPCOR Energy Alberta / FortisAlberta areas",
        "rolr_c_per_kwh": 12.01,
        "energy_at_rolr_cad": 72.06,
        "energy_at_bright_fire_1yr_fixed_cad": 47.94,
        "difference_cad": 24.12
      },
      {
        "zone": "ATCO Electric areas",
        "rolr_c_per_kwh": 12.02,
        "energy_at_rolr_cad": 72.12,
        "energy_at_bright_fire_1yr_fixed_cad": 47.94,
        "difference_cad": 24.18
      },
      {
        "zone": "Calgary (ENMAX Power wires area)",
        "rolr_c_per_kwh": 12.06,
        "energy_at_rolr_cad": 72.36,
        "energy_at_bright_fire_1yr_fixed_cad": 47.94,
        "difference_cad": 24.42
      }
    ]
  },
  "sources": [
    {
      "name": "AESO Pool Price Report (hourly pool price, 30-day average, Alberta Internal Load)",
      "url": "http://ets.aeso.ca/ets_web/ip/Market/Reports/HistoricalPoolPriceReportServlet?beginDate=11022026&endDate=11092026&contentType=html",
      "retrieved": "2026-11-09"
    },
    {
      "name": "Utilities Consumer Advocate default rates (Rate of Last Resort)",
      "url": "https://ucahelps.alberta.ca/utility-choices/current-rates-and-pricing/default-rates/",
      "retrieved": "2026-11-09"
    },
    {
      "name": "Bright Fire rates page",
      "url": "https://brightfire.ca/rates/",
      "retrieved": "2026-11-09"
    }
  ],
  "notes": [
    "Past market prices do not predict future ones. Not a forecast and not a guarantee of any household's bill.",
    "Price comparison is made only against the regulated Rate of Last Resort."
  ],
  "plain_english": {
    "week": "Wholesale power prices fell last week, with many hours at zero from Thursday to Sunday, and the weekly average was much lower than the week before.",
    "default_rate_c_per_kwh": [
      12.01,
      12.06
    ],
    "bright_fire_1yr_fixed_c_per_kwh": 7.99,
    "bright_fire_variable_last_month": {
      "month": "October",
      "market_c_per_kwh": 5.13,
      "adder_c_per_kwh": 0.85,
      "price_c_per_kwh": 5.98,
      "energy_600_kwh_cad": 35.88
    },
    "note": "Educational summary. Fixed holds the same price for its term; variable follows the monthly market average plus the adder. Energy charge only; delivery, GST and admin fees extra."
  }
}